12.08.2013

Heart Yourself



Heart Yourself first, and everything else will fall into place

You know when you can't believe you did something, but you know that you are on the right path, but a tad shocked from it all? That's me right now. I'm shocked in absolute joy that I pulled Heart Yourself off in a matter of a month, let alone ecstatic I started it to begin with. I couldn't be happier to give back and it's the best feeling in the world!

There's a million reasons why I wanted to launch Heart Yourself. It completely happened organically and I couldn't be prouder of my new venture. Basically a few weeks ago I got to thinking that I really wanted to take advantage of being on the world wide web. I got to brainstorming and knew I wanted to do something charity related, but wasn't exactly sure what. 

The other week while I was on the elliptical at the gym, I started glancing around at everyone and started noticing the women who walk with their heads down as they are ashamed or not overly confident in their own bodies. It really got me thinking on how cool it was that through great hair, you can instill confidence in the everyday women, but there has to be something more that I could do. Then I suddenly got the idea that women just need to love them selves no matter what. That's where Heart Yourself was born. I thought, how cool would it be to have a daily reminder to have women empowerment and love yourself each and everyday from a special piece of jewelry.

I immediately called my Mother in Law Sue who is a jeweler. She owns the most unusual Jewelry store in Arizona called the Jewelsmith in Tempe, and has been in the business since the 70's. She loved my idea and we quickly started making up some samples of some delicate yet trendy jewelry pieces. 

I then decided that my Charity of choice was going to be Fresh Start which is not only local, but it's right up my alley on trying to encourage women empowerment. Fresh Start is a non-profit organization dedicated to help empower women through the services of the Jewell McFarland Lewis-Fresh Start Women’s Resource Center. It is the first comprehensive self-help center for women in the country helping women and empowering them. Fresh Start has different types of neat mentoring programs, self- esteem services and much more! I felt like it's a great fit for what I'm trying to achieve and really hits home.

 I got the best design gal in the business Melanie from My Billie Designs to start on my branding. And then Heart Yourself was brought to life. I can't tell you how good it feel to be doing this. You know when you're not sure where you are going, but you just know its the right path? That's how I'm feeling right now. 

Women empowerment is so close to my heart. It is what drives me to be a better mom, wife, person, hairstylist each and everyday. I know not everyone has the courage to just go for their dreams, so I'm hoping that everyone knows that they are able to do anything that they want in life, as long as they continue to reach for their dreams. Now, the jewelry I've created won't give anyone magically power, but I hope that the pieces can be a reminder to heart yourself, pick yourself up from a bad situation or have the courage to go for your dreams.

 Struggling with self esteem and body image issues my whole life, putting myself on the web has been a personal journey that I've really struggled with.  I started filming my YouTube channel when I was 6 months pregnant and still have some baby weight to lose. But through this personal and professional journey of my own, as funny as it sounds, it has given me a lot of confidence. And I really owe that to my viewers and fans that come back every week and leave the sweetest comments for me. I have finally accepted all of my flaws and have been really loving myself lately. Call it narcissistic if you will, but I call it one of my biggest accomplishments. 

So going through what I have in the past (which is for another post), having my new found confidence and truly learning to love myself, I feel that everything is falling into place.

This week I'm offering 10% off my Heart Yourself Jewelry so use the coupon code HEARTYOURSELF to get a percentage off, and feel good when you make an order as a proceeds will be going to help women get a fresh start. If you want to keep up with monthly deals follow Heart Youself on Facebook, Twitter and Instagram.

Below are a few of the designs we came up with, I really hope you like them! They are all gold filled or sterling silver, so they are some quality pieces. I hope you like them and don't forget to HEART YOURSELF today.